|
wisemileage maintains and markets vehicle mileage information,
presently holding over 40 million records of vehicle
mileage history. With this they provide information
to aid motor dealers in their efforts to verify vehicle
histories. Information is provided from a number of
sources including mileage data sent daily by computer
link from the DVLC in Swansea.
With a strong presence in the trade marketplace, wisemileage
had identified a need to expand their profile and customer
base to attract private consumers. Despite having their
own website, they were up until this point unable to
leverage this significant information asset in a profitable
e-commerce situation.
Unicorn was able to provide a complete solution by
allowing consumers easy access to this information on
the Internet.
Unicorn InterGlobal was pleased to assist wisemileage
in the development of an online Internet enhancement
to their existing legacy systems. The system developed
is known today as wisemileage.com. In the data and Internet
integration process the following systems were implemented:
- Online searching for registration Information
- Data upload and import facilities for integration with
existing legacy systems
- Secure Online Payment
- Site reporting for traffic analysis and Marketing
Unicorn's responsibility encompassed all aspects of
the development including design, development, data
migration, testing, integration and deployment.
wisemileage now offers a complete e-Commerce solution
and online branding encouraging trade and private buyers
alike to access mileage information at the click of
a button. The search process determines whether there
is information on a car registration number and asks
for a postcode to be entered.
The data that is derived from this includes mileage,
date of entry and source of data ie. DVLA. In addition
to this, various audit logs are kept for internal use:
- Which registrations have been requested
- Which customers connected through to order and payment
- Registrations for which no data was found
- Feedback form
A company which was largely previously limited to trade
customers has been able to expand its customer base,
acquiring new strategic customers and forming the basis
for their e-business strategy. wisemileage has leveraged
their existing information assets and their existing
legacy systems.
In the current social climate, when buying a second
hand car, the customer needs faith that what they are
buying is actually what they are getting. With an easily
navigable site, individuals and motor traders alike
are now offered this reassurance quickly and simply.
Why not try it yourself now! www.wisemileage.com
|
